PPG coating develops the Chinese market with technology
like many industries, the Asian market has become a new battlefield for the global coating industry. With its huge consumption potential, the Chinese market has become the top priority for many multinational coating enterprises in the future
"China is a very important part of PPG's development strategy." Recently, charlesf, chief technology officer and vice president of PPG paint R & D department in the United States. Kahleii said in an interview, "although PPG has no specific China plan at present, we have explored how to gain a foothold in China from the perspective of technicians."
he told that this year's PPG Global Technology Forum will be held in Shanghai, one of the reasons is that Shanghai and the whole Chinese market are very important to PPG. At present, PPG has many R & D centers around Shanghai. In the future, it will be committed to introducing advanced technology to China faster, expanding its technical team in China, and starting to cultivate R & D talents
"all our businesses in China are growing. Without the advantages of our testing machine and equipment, we will open up new businesses by analyzing the domestic market demand in China and considering the development trend of the coating industry." CharlesF。 Kahleii believes that PPG should take the lead in technology and lead the industryTo lead the industry, we need to accurately grasp the market trend. Under the background of advocating the global economy of "providing ecoflex ○ r carbon to polylactic acid manufacturers at a low level", energy conservation and environmental protection are the difficulties that the coating industry must overcome. In this regard, charlesf. Kahleii said, "PPG has always attached great importance to the ability of sustainable development, which is reflected in PPG's dyeing business and all other businesses. In the first two years, about 25% of the average annual sales came from the sales of green products. In 2009, this figure reached 26. 4%